Advantages of a Local Hosting Firm

Finding a web host in 2016 is straight forward, there are literally thousands. There are ones based on the other side of the world, ones based in your home town and they range from anything from bedroom based operations hosting ten websites to large multi-million pound companies hosting millions of customers websites. The niche and the industry as a whole is quite simply huge and it’s increasing at an alarming rate. It seems that these days every man and his dog has a web hosting business! There are obviously numerous reasons for this but it primarily seems to be because the entry level costs to get started are relatively low and it’s something that pretty much anyone can get involved in and use it as a viable way to make a living.


In this article we’re going to run through some of the advantages in using a local, lesser known web hosting firm as opposed to one of the major players in the industry. Sure, you could make a case equally as to why you’d want to use a major player but for now we’ll stick to the local firms.


The speed of your website is a huge factor these days. It can truly make or break a project. Especially now the likes of Google are using it as a ranking factor. Whilst there are lots of things you can do to speed up your website in terms of the coding, you really need to be optimising at host level. You could argue that a more well known web host is going to serve your website faster, but it really depends on the geographical location of the computer hosting your website (the server) in comparison to the place where your visitor is accessing your site from. If your visitor is coming from the UK it would make no sense to serve them your site from the other side of the world in California or similar. A local (at least based in the same country) would be much better in this case.

The Personal Touch

If you’ve ever tried getting in touch with the support team at one of the major web hosts you’ll know what it is I’m talking about. Support is often outsourced to third world countries as it’s cheap and not only that, the person at the other side of the computer isn’t really going to be too bothered about retaining your business. To them you’re just another customer, another task in the list to deal with. A local firm however is going to be desperate to retain your business and will no doubt go above and beyond the cause to assist you.

Better Prices

Some would argue that bigger hosts are cheaper as they have more customers to drive down the price. It would be nice if this were true but unfortunately it’s not. You will most definitely find cheaper hosting plans in terms of value for money with smaller, local hosting companies. Of course if you’re just talking about a regular shared account then you probably could get it cheaper by using one of the big American firms but anything above that from reseller right through to dedicated you’re best off with someone smaller who is desperate for your business.

The above is not to say that for every solution out there it’s better to use a local company. Of course it’s going to be dependent on the site/project at hand, each one is different and each will have different requirements to the next. I guess to some extent it’s a matter of personal preference and as I say you can make a case for using both a small, local provider and you could equally make a case for using one of the more well known companies.

3 Reasons Why Bloggers Should Learn About Cloud Computing

As a blogger, you spend a lot of time creating content online, but that doesn’t mean you’re an expert on online storage. Maybe you have a Google Drive account where you save a few files, but you haven’t looked much further into cloud computing because you think you can’t benefit from it. Discover what bloggers can gain from the cloud and learn how to use it to your advantage.

Access Software

You know that Adobe moved Creative Suite programs like Photoshop, InDesign, and Illustrator to the cloud, right? The Creative Cloud is Adobe’s software available via monthly subscription instead of via pre-packaged CDs. If you’re an Adobe customer, you may have been using cloud software without knowing it.

Cloud software is beneficial to bloggers because you get to subscribe to the software you want and cancel when it doesn’t benefit you anymore. Plus, you can access many of your cloud software accounts from multiple devices, which means you don’t have to be on your own laptop or tablet to get your blogging done. Cloud software isn’t limited to photo editing and design software, either. You can manage finances, access Microsoft Office, and do countless tasks that will further your blogging career.

Keep Your Files Secure

How do you back up your files? If you’re not using a secure cloud service to save your files, you should get some free storage and start learning about it. Cloud storage keeps your files backed up and secure. You can access them from anywhere, so if you’re working on a blog post, saving it in the cloud is the best thing you can do. Open it later from any device, making blogging from the road or from your smartphone a lot easier. You don’t have to worry about saving drafts in the blog itself anymore.

Plus, you probably use pictures, videos, and other original content on your blog. Keep them all in the cloud so you don’t lose them or risk scattering them across multiple devices and storage methods. You might worry about how safe it is to upload your files to an online storage location. Once you learn all about cloud safety, however, you’ll understand how different storage services keep your files safe. You can implement your own measures by using software add-ons, too. Your files are as safe as you need them to be.

Blog About It

Any time you learn something new, you get to blog about it. That’s what’s so cool about being a blogger. Learn about cloud computing so you can give tips and tricks to your audience. Have you tried out several cloud storage companies? Post a few reviews. Do the same for cloud software and security. Take your readers on your cloud computing education journey, and ask them if they have any tips for you in return.

Cloud computing isn’t just for business people and tech-savvy programmers. The cloud is an asset to you, a blogger, too. With the cloud, you can save your files and access software more easily than ever before.

Image via Flickr by Adikos

Three Strategies That Can Keep Your Business Going And Growing

growth-arrowBusiness growth is one of the most exciting realities to witness. In addition to improving your bottom line, company expansion broadens your sphere of influence and increases the likelihood that your business will emerge as an industry leader. If you’re ready to get the growth process underway, you can use the following strategies to make it happen:

1. Put Your Health First.

Unfortunately, many business owners fail to make the connection between their level of health and professional performance. Yet the connection is clear and undeniable. Healthy business owners have more energy, better moods, and take out less sick days. With all of this in mind, you should make sure to do everything in your power to optimize your health so you can perform well on the job. One great way to make it happen is by using testing kits provided by organizations like Diagnostics Automation. These kits (such as the tumor marker test) can help you diagnose diseases that may be plaguing your body so you can attain the treatment that will restore your health.

2. Invest In Internet Marketing Services.

Another strategy you should employ to ensure that your business continues moving forward is investing in internet marketing services. These services will empower your company by enabling you to engage your audience in the online realm. The immediacy and excitement of online engagement can help optimize brand awareness and accelerate conversion. There are several digital marketing services that a firm may offer to put these processes in motion. Some of them include:

-content marketing
-web design and development
-search engine optimization (SEO)
-online reputation management (ORM)
-social media optimization (SMO)

3. Make A Strategic Plan.

One final strategy you can deploy to keep your company on the path to growth is making a strategic plan. These plans enables your staff to operate in an organized, unified manner. Some components you may want to include in your strategic plan include the mission statement, primary objectives, board of directors, and SWOT (Strengths Weaknesses Opportunities Threats).

Don’t Delay: Start Growing Your Business Today!

Stagnation is neither exciting nor advantageous in the world of business. To ensure that your company keeps expanding such that your dimension of efficacy and power is constantly growing, you need to have a game plan. Use the strategies outlined above to get things going and growing immediately!

How to Earn a Bigger Social Media Following

Airport business woman on smart phone at gate waiting in terminaSocial media has become a marketing necessity, and whether you’re a large corporation or a small startup, gaining a bigger social media following can mean more profit. But how do you get more people to follow you or like your page? Social media is used to connect with your customers in different ways, and it’s also a great way to promote your brand. There are a few things you can do to generate more interest in your company’s social media accounts, so check out the list below to get some ideas.

Stand out from the crowd.

Chances are that you’re not the only business like yours. This means that there are other companies like yours on social media, and you’re all likely doing the same thing. This isn’t good. You need to stand out from the crowd and make your company seem different. Highlight something other than your products and services to get people truly interested in what you have to offer. Use a funny sense of humor instead of always trying to be serious. When you make yourself different, you’ll get noticed.

Try different mediums.

Sometimes your social media attempts may be failing because you’re not using the right medium. Sure, Facebook is popular, but maybe it’s not the right choice for your audience. After all, most of today’s younger generation isn’t using Facebook and instead sticking to mediums like Instagram. If you’re trying to reach people in their early 20s on Facebook, you may be out of luck. Do some research to find out what your audience is using, and then be sure to tap into that channel.

Run contests.

The best way to get a bigger following is to excite people over your brand, and a contest can help this. Holding a social media contest will earn you more followers and fans, and it will do so quickly. Think of a fun contest you can hold and then run it on social media. Just be sure you’re following the social platform’s rules.

Market your social profiles.

Maybe you don’t have a big social following because nobody knows you have a Facebook, Twitter, or Instagram account. Make sure you publicize this information. Link to your social accounts on your website or blog, and add the logos to any printed marketing materials too. This way, your current and potential customers will know where they can find you.


Most companies make the mistake of posting but not engaging. While you should post your own information on your social media sites to stay active, you also need to make sure you’re engaging. Take time to comment on other posts and tweets, and be sure to answer your fans and followers if they ask you a direct question. If you remain static at all times, your current and potential customers will not want to interact with you via social media.

Mix it up.

We all become accustomed to getting static with our posts, but it’s not okay if you want to build a bigger following. Make sure that you are mixing up what it is that you post on social media. If you’re constantly talking about how wonderful your company is, people will get bored. If you run the same hashtag all the time, people will get bored. Instead, you want to ensure you have a healthy combination of different types of posts so that you keep your customers informed and entertained.

Use a professional.

Sometimes it’s harder to grow your social media marketing than you think, and when this happens, it’s okay to call in some reinforcements. Find a social media marketing company that can help you expand your reach. These companies will research your target demographic and come up with a better plan to help you receive the reach you need.

Social media marketing is important in today’s world. If you’re not using social the right way, you can miss out on an array of sales opportunities. By using these tips, though, you will be one step closer to achieving the following you deserve and helping your business become more successful.

Are Video Game Consoles the Next Big Target for Hackers?

Are Video Game Consoles the Next Big Target for HackersAccording to data published by Facebook, some 600,000 Facebook accounts are hacked a day. Social Media websites are a major target for hackers; but they’re joined by smartphones on the big-ticket-target list. But are the next-gen video game consoles next on the hacker hit list?


Over Christmas season in 2014, when many of the next-gen consoles were made available and brought home to the biggest swath of buyers since their release, a group of dedicated hackers worked to bring down the systems of both the Xbox and Playstation Live networks. They did so with a wide assault of Distributed Denial of Service Attacks, or DDoS attacks. That could be bad enough on its own; but an entirely different hacking group repeated the attack the following Christmas.

Neither organization could prevent the hacks; and though there’s been great pressure for them to beef up their security systems, and despite updates, the systems continue to have specific vulnerabilities. And both systems collect sensitive user information: email usernames and passwords, credit card and billing information, and even logins for third-party services like cable television networks, Netflix, and others. Most game consoles also contain date of birth details, making them a massive potential payday for successful hackers: it’s relatively rare for email accounts, websites, or social media websites to offer all of these at once.

Many consoles are also linked to nearby computers and smart devices, so it could be relatively easy for potential console hackers, once they have command over a user’s gaming console, to gain entry to other smart devices in the home. The fact that a wide variety of socioeconomic, racial, and political groups are represented in the gamer category, coupled with the fact that the market share of gamers is growing, and that the largest demographic is represented by individuals with available discretionary income is likely to make the gamer category even more attractive to target to potential hackers.

All this might leave game console owners wondering just how to protect themselves and their personal information. After all, it’s not like there’s readily available spyware or virus protection available for most gaming consoles. How can users keep hackers from gaining access to their personal information?

The first step is usually to protect the entire network on which all a home’s smart-machines connect to. Good security should start at the router level, providing substantial firewalls to stop specific threats. It’s usually pretty easy to do; just log into your router’s administrative settings by opening a browser window and heading to the router’s internal IP address.

Your router manual should tell you precisely what that address is. Once there, you should easily be able to enable your router’s built-in firewall– something which the vast majority of end users never even get around to!

You can also heighten your console’s security in the native system settings and employing additional login securities requiring the controller-input of a code before logging in. As with two-factor authentication systems on traditional websites and apps, this might be a good way to stop remote hackers in their tracks.

If you can, avoid having your payment information saved on your Xbox One, and for an additional layer of security, you can consider modifying it’s record of your date of birth; even just having it one or two days off can give you another layer of protection, in the event that your user data is compromised. Xbox and Playstation both also aggressively release security patches remotely to their machines, which in some cases can be delayed. Whenever prompted, always opt to update your machines, rather than putting off the sometimes-lengthy process. You never know when doing so might quietly save you from a hacking attempt.

Four Ways to Enhance an Internet Profile

Internet profileThe internet plays a major role in the strategy of virtually every business. No matter the industry, maintaining a website is critical to staying visible to customers that are connected more than ever before. Because the internet is a vast place, internet profiles can be part of the digital strategy used to attract customers. Profiles need to contain accurate information, a great picture, the right links, and connect to all the places a business or individual wants users to see. For example, Yale graduate suzzanne uhland uses an Internet profile as a central location to anchor other digital pages. This process connects and organizes other social media, blogs, articles, and other important information and prevents it from being fragmented or lost across different platforms or devices.


A profile picture should be neatly cropped and appropriate for the industry. The photo also needs to be clear and crisp to exude professionalism. Internet users tend to respond well to visual elements, which mean the picture could be the part of the page that everyone remembers. For this reason, choosing a great photograph that resonates with users can be the key to getting users to visit other elements present on the page. In short, a friendly face can go a long way in creating additional traffic.


Profile pages should read as a short biography of the subject. Keeping the entire document short and concise is important because readers are making up their mind about the individual and the business. The fine line of presenting information and driving users to learn more can be tricky to locate, but the process can be perfected with a little trial and error. Depending on the industry, the right background information can win additional fans and help boost the bottom line.


Links are a great way for the profile page to support provided information and get readers to visit additional pages. Links should sent users to the correct page and enhance the information presented in the profile. In addition, links should not dominate the page, but add an additional layer to the material already present. In short, links can be powerful tools that help complete the profile without breaking the page into too many sections.

Social Media

Perhaps the newest part of any profile page are the social media pages of the individual, business, or organization. Since Facebook, Pinterest, Twitter, and other similar websites boast millions of users, placing buttons or links to the official accounts directly on the profile can enhance the reach of the page. Many users put a great deal of effort into maintaining social media accounts by including photos, articles, and other important information, and showing off those accounts is a great way to elevate their exposure.

In the end, internet profiles can be great centralized locations for individuals or businesses to organize additional information on the internet. By including a great picture, using proper links, providing quality background information, and following up with social media, a simple profile page can quickly take on a life of its own. The internet is a valuable tool in creating customer traffic and elevating the exposure of a brand. Profiles that get users to respond are simply another available tool, and putting those tools to work just makes great business sense for any company.

Cell Phone Parental Controls – Prevent Your Teen From Being Robotic!

Nowadays for the majority of teens, real time communication has largely been replaced by text messages and social media. If your child has a mobile phone/tab you can observe this first hand. A glance around at any restaurant, event or social gathering and you’ll likely see teens with their faces buried in their phones instead of interacting with people around them.

teens on cell phone

According to the Kaiser Family Foundation, children between the ages of 8 and 18 spend over 7 ½ hours on social media outside of school.Research shows that all this technology use may be taking a toll on your kid’s emotional intellect. They exchange emoticons much more than they change expressions in real life. A study also says that over-use of technology reduces our abilities to read emotions. You must be concerned after reading all these figures, but put your worries aside for now because every problem has a solution, and the solution to this problem is cell phone parental controls.

Improve your kids social skills

The very first thing you can do to make sure your teens interact more with people in real life than online, could be to use parental motoring apps like FamilyTime.

FamilyTime Image

This app has a wide range of interesting features which not only let you monitor, but also gives you the control to limit their online activities and device usage. Shift to smart parenting and download this app for free on your iOS or Android phone, or with one click from the buttons below:


In this case this app gives you the control to remotely lock your teen’s phone from your parent Dashboard, with just one touch. Once locked, you will receive an activation code which has to be entered in the child app in order for the phone to work again. This way, when your kids are around people or with family, you can simply lock their phone and encourage them to interact with people around them.

Excess of everything is bad!

You should talk to your teen about the dangers of cell phone addiction. Tell them that while it is good to be connected to their friends and use social media, everything is harmful if used too much. Encourage them to make friends face-to-face and bond with the people around them. As an additional step use cell phone parental controlsapp to make sure they do this. Who says parenting teens always have to be tough?

Tips To Remember When Creating Your First Internet Marketing Campaign

It is impossible to deny the fact that internet marketing is nowadays incredibly important for the success of the modern business environment. Even the really large brands use online marketing and this is mainly because shoppers from all around the world moved on the internet. They are much more interested in shopping from the comfort of their own home than going to regular physical locations of stores.

The internet grew at a really unexpected rate. The necessity to take advantage of this growth is a reality for most online brands. Unfortunately, creating internet marketing campaigns is difficult since we do not have books that can teach us that and there are no pre-determined strategies that are proven to work every time, as with regular marketing channels.

In order to help and define what you have to do in order to drastically increase the possibility of running a successful internet marketing campaign, here are some tips that you do need to remember at all times. They will aid you to be on the right path.

Analyzing Target Audience

This is, by far, the most important thing in internet marketing. Every serious internet marketing agency out there will spend a large portion of the planning stage identifying the best audience to market services to. That is vital for company success since it would allow the creation of a much better marketing campaign.

Analyzing Where The Target Audience Can Be Found

Contrary to popular belief, you cannot simply use a campaign on any channel that you want. There are situations in which the target audience that was identified and that is vital for campaign success would not be present where ads are shown. This is basically one of the most important things that many do not understand and that can lead towards a huge loss of marketing capital.

As a simple example, we tend to believe that all our audience is present on Facebook and we arrange online Facebook marketing campaigns. While so many accounts exist, this does not mean that you will find every online user present. Some may use Twitter or even Vine. With this in mind, do focus on where the target audience actually spends its time.

Define The Best Communication Method

The way in which you convey the message of the client is incredibly important for the success of your campaign. For instance, in some situations you will want to use a really formal approach. In other cases having a business, official tone of voice approach would be much more effective.

Always consider the way in which you communicate your company message. If you do not do that, success is never guaranteed and failure may be.

Split Testing

Unfortunately, many that create marketing campaigns do not use split testing. You want to basically split test everything from the banners that are used to the ad copy. If you do not do this, you reduce how much money can be gained. Do use split testing strategies so that you can determine what would bring in the best possible ROI.


Starting Your Own Internet Business

As brick-and-mortars continue to suffer in sales, Internet companies continue to thrive like never before. However, because of this, there is so much competition, which means you have to be much savvier to prevail in any online business you start up. But with diligence, the right tools and know how, you can increase your chances of having a successful internet business.

Choosing a Niche for Your Business


If you aren’t too sure about what you want to do as an online business, you should do some research into what niches are top performing. For instance, you may find DIY beauty blogs and sellers to be quite popular. However, it could be oversaturated. So your next step would be to find a sub-niche, like DIY hair products or DIY makeup. The more narrow it is, the better — but just make sure the sub-niche has a following that could in turn make your business profitable.

Setting Up a Web Site


Whether you’re opening an ecommerce shop or a blog, you’re going to need a builder. You can use a site like Shopify or WordPress for this purpose. If you want a unique looking site, you’re going to have to hire a web designer, otherwise, you can use a free template or pay for a premium one that you like.

Getting Everything Set Upgodaddy1

Once you have your Web site, you need to purchase a domain name from a host like GoDaddy. Then you’ll need to learn some onsite SEO, so that the site can get picked up by search engines and gain rankings that will help your Web site get found by prospective buyers or subscribers.

With tools like WordPress and Shopify, you can easily set up your online presence. All you have to do now is get involved in social media, wherever your target audience likes to hang out, and start making small waves. Be useful in their eyes and you’ll gain their trust. When setting up your domain name with a host like GoDaddy, make sure to check Groupon Coupons, which features over 50,000 coupons for GoDaddy and 8,600 other stores.

Beware! Your phone’s flashlight can also steal data

mzl.vxnzdqmlWe could not live without our smart phones because it become a tool for most of us admit, it carry all in a easy way and makes each one’s work simple by few taps on our screen, a simple tap lead to monitor our inbox, our bank account, our social media networks and now, even our homes. Almost we are all addicted more for these smart phones.

Nowadays a news swirls over the net exacerbating present status of smart mobiles users that is phone’s flashlight can also steal data. There’s a new security report in town and for change it’s not connected with Xiaomi in any way, and comes out as a bigger threat than what we’ve heard till now. According to this report, the flashlight that you’re using on the smartphone is the next target for hackers in order to steal data from your device.

Report from SnoopWall has been formed some analysis over few important platform flashlight apps, results of these test seems rather scary, For an app that’s just a flashlight, but it takes lot of information from your device that needed.

Further, the report includes that some of the apps is designed in a way to expose your information to cyber criminals, all these points clearly viewing to each mobile user, mobile banking on any device with a flashlight app is not safe, so we are insisting you to, uninstall the app, without thinking twice.

The report also adds how to manage your data theft without uninstall these apps rather than highlighting the dangers of that app, that’s turn off all your connectivity features on the phone like Bluetooth, NFC and even GPS and they’ve even given you legitimate reasons for doing so.

The threat is mostly observed with third-party flashlight applications, and not your native apps that come pre-loaded on your device. This review will surely induce you to go ahead with the thought of remove an app from your device.